Happily Inspired
Happily Inspired aims to be a one stop shop for all things home decor, inspiration and entertaining!
SCOPE
brand identity design
Vibes
classic, European, traditional, whimsical
BRAND GOAL
Arin, owner of Happily Inspired, is a pioneer in her field and has been blogging for almost 12 years. She started sharing inspiration when the popular influencing platform LTK first started gaining popularity and her previous brand felt outdated and disjointed. Our end goal was a mature brand that encapsulated her current style.
Design Notes
The house in the branding is modeled off the house in the movie ‘Father of the Bride.’ The white picket fence sparked a sense of nostalgia for Arin and it’s classic, traditional look was perfect for the brand!