Courtney Slate
Senior Graphic Designer / Creative Director
Contact Information
Pilot Mountain, NC
(704) 305-4810
Skills
Graphic & Web Design
Graphic Design
Branding & Identity
Typography
Illustration (Digital & Print)
Layout Design
Web Design & Development
HTML & CSS
WordPress (Elementor)
Shopify
Shogun
Squarespace
Showit
Square Online
Software Proficiency
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Adobe After Effects
Adobe Acrobat
Marketing & Strategy
Email Marketing (Klaviyo, Mailchimp, etc.)
SEO Optimization
Google Advertising
Facebook & Instagram Advertising
A/B Testing & Performance Analytics
Content Marketing
Campaign Development
Creative & Production
Print Production & Prepress
Color Theory & Application
Visual Storytelling
Art Direction
Project & Client Management
Team Leadership
Creative Project Management
Client Communication & Presentation
Brand Strategy Development
Copywriting
Professional Experience
GRACE AND LACE
Austin, Texas | 2022-Present
Graphic Design & Marketing Specialist
Designed and executed email marketing campaigns in Klaviyo, including automation flows.
Created promotional graphics for website, social media, and email campaigns.
Created website, social media, and email graphics for weekly product launches.
Designed blog graphics and static advertisements for Facebook and Instagram.
Collaborated with the marketing team to develop strategies for low-performing products.
Conceptualized and designed content-driven emails.
Created digital flat lays and outfit compositions for marketing use.
Designed website layouts to be developed by the tech team.
Culled, cropped, edited, and optimized product photography for the website.
Designed print collateral for packaging.
EVY’S TREE
Santa Rosa, California | 2021-2022
Creative Director/Senior Graphic Designer
Led the creative marketing team in developing and executing sales plans.
Scheduled and facilitated team meetings, relayed key information to Customer Care and Marketing teams.
Managed Shopify scripts and discount codes to implement promotions.
Designed and scheduled email and SMS marketing campaigns in Klaviyo.
Curated and designed social media graphics, story graphics, and reels.
Partnered with the digital merchandising team to create digital Look Books.
Designed the current website and brand identity for Evy’s Tree.
Designed and developed the Evy’s Tree Outlet website.
Culled, cropped, edited, and optimized product photography for web use.
Created website banners to promote new product launches and sales.
Designed print collateral for packaging.
Outer Banks Media
Graphic Designer/Manager
Nags Head, North Carolina | April 2016 - December 2021
Communicated directly with clients via phone, Zoom, and email.
Assigned and managed projects for the marketing and web development teams.
Led the design and branding of the company website.
Developed branding and marketing materials for over 170 companies.
Created logos, business cards, social media graphics, flyers, and digital/print marketing materials.
Designed website wireframes and built web pages using WordPress and Elementor.
Updated and maintained client WordPress websites.
Conducted keyword research and created Google Ads campaigns for clients.
Rightleft Studio
Graphic Designer
Nags Head, North Carolina | June 2014 - April 2016
Selected as an intern during school and hired full-time after graduation.
Assisted the Senior Graphic Designer with client projects, including logo designs, business cards, social media graphics, flyers, and digital/print marketing materials.
Continued working with the team through the studio’s merger with Outer Banks Media in 2016.